Caitlin Grigg

Director: Global Digital Media & Data Management

Biography

As Director of Global Digital Media & Data Management, Caitlin leads a team developing & implementing new approaches to campaign excellence & evolving research, analytics and ad tech across multiple lines of businesses including Windows, Surface, Cloud, Brand & XBOX. Caitlin also authored & built the Digital North Star program across Global Digital Media which focuses on designing & implementing digital stewardship best practices that tackle key risk areas such as viewability, fraud, privacy & brand safety.

All sessions by Caitlin Grigg